Helping you expand your Healthcare business to Saudi Arabia, UAE, Kuwait and the Middle East the SMART WAY
So many challenges in going international. Between establishing a new customer base, learning the country’s laws and regulations that are quite different than yours, finding the right partners, and learning the local customs can be challenging and, if not done in an effective and efficient manner, very costly as well. We can help you expand your business internationally to Saudi Arabia, United Arab Emirates, Kuwait and the rest of the Middle East by providing focused and tailored advice to your organization and save you from wasting time and money learning the lessons the hard way.
Our Areas of Expertise
Our lead advisors have more than 60 years of combined experience
in the region and have provided services to world-leading healthcare companies around
key topics including:
Board & Management Adivsory
General Advisory
Business Plan Development and Validation
Healthcare Information Systems/EMR+ Digital Medicine
Capital Medical Equipment
Specialty Medical Devices
Company Profile
Strategix is a boutique consultancy firm that specializes in helping select healthcare firms expand into the growing economies of the Gulf Cooperation Council markets of Saudi Arabia, UAE, Kuwait and the rest of the Middle East.
Our ideal client is an organization that is looking to establish a form of a local presence and not just dip their toe in. We will analyze your business and market objectives and recommend the best options available to you be it a local scientific office or, an office with a distribution network, a foreign investment company, an offshore branch or a joint venture with a local partner.
Services At a Glance
Below is a sampling of advisory services we provide to our
clients. If you are interested in talking with us, please book a 30 minutes free call or video
consultation or choose one of our payment plans in accordance with your needs.
Market Fit Analysis
We can help you properly assess your readiness for and business viability in the region. Our guidance may include providing an overview of the current state of health care services and technology in the region as well as industry-relevant market trends, risks, opportunities and competitors. We will guide your team in assessing your comparative strengths and weaknesses to competitors and market demands.
Customer Analysis
Through our strong presence in the region and long-standing network of executive business contacts, we can share up-to-date and valuable perspective from leading decision makers. We will help your team anticipate requirements, preferences, and budgets for your potential customers as well as industry specific risks and potential opportunities. Understanding payment history and customer maturity level before entering a tender or negotiations for a project are extremely important in this part of the world.
Preparatory Coaching and Education
Succeeding in a new region requires an understanding of cultural and business norms that
shape client interactions. We will help prepare your international team by coaching them
in areas such as business etiquette, cultural etiquette, body language, and negotiation tactics.
Establishing a Local Presence
Successful relationship building in a new market requires a local presence. We can help you assess and understand implications of various business models, assist with evaluating and developing strategic partnerships with subcontractors or resellers to supplement your existing team and delivery model.
Sales & Growth Strategy
Our team will work side-by-side with your sales team to develop a pricing strategy, properly position your goods and services and target the appropriate decision makers. We can also assist you in responding to RFPs, preparing for customer or product presentations and/or system demonstrations by anticipating client needs and expectations in these areas.
Contract Negotiation Assistance
We help prepare you for this phase by reviewing legal norms and typical terms and conditions for the region. We can assist by playing an active role in the negotiation process on your behalf, alongside you, or advising your legal team “offline” throughout the negotiation process.
Project Execution and Support Planning
Clients We've Worked With
Strategix is a boutique consultancy firm that specializes in helping select US and European healtcare firms expand into the growing economies of the Gulf Corporation Council markets of Saudi Arabia, UAE, Kuwait and the rest of the Middle East.